Ecommerce PPC Management Pricing

FEATURESBASIC PLANAGGRESSIVE PLANMARKET LEADER

Monthly PPC spend with PPC networksUp to $5,000 (A spend below $1.5k isn’t recommended for a positive ROI)$5,000 to $15,000$15,000 – $50,000
Google PPC Network
Bing PPC Networks
Ecommerce PPC ROI reporting
Google & Bing Shopping Feed Management (Client is responsible for creating/programming/updating Google/Bing Merchant Center feed)
If – Website development and programming is needed to setup the Shopping FeedOne-time: $1,500 for Magento, Woo, & Shopify | $2,500 for All Other StorefrontsOne-time: $1,500 for Magento, Woo, & Shopify | $2,500 for All Other StorefrontsOne-time: $1,500 for Magento, Woo, & Shopify | $2,500 for All Other Storefronts
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google Display Network
YouTube Video Ads
In-Store Visit Reporting
Google customer match & audience match
Gmail Competitor Ads
Facebook Dynamic RemarketingBy QuoteBy QuoteBy Quote
Google Dynamic Remarketing (Client website access is needed)
MarketingCloudFX competitor intelligence
GoDataFeed, DataFeedWatch, etc Management (Monthly GoDataFeed, DataFeedWatch, etc fee paid for by client) {Optional}
Call tracking (up to 100 calls included)
Initial campaign development & strategy
Advanced keyword research and selection
Industry analysis
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Results analysis/reporting
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Single account representative
Amazon product management (Client responsible for Amazon storefront setup) – 50 UPCs included. Optional: Up to 1,000 UPCs – Add $150 a month; Up to 25,000 UPCs add $300 a monthBy QuoteBy QuoteBy Quote
Optional – Shopping cart abandonment emails (For clients running – Magento, Shopify, & WooCommerce clients {Other ecommerce stores – Setup and development billed hourly})
Up to two personal consultations per month
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
International PPC campaign management (English only campaigns)
Social Media Product Advertising: Facebook, Instagram, LinkedIn, Pinterest, & SnapchatBy QuoteBy QuoteBy Quote
Setup of 1 Unbounce Landing Page template (optional)
Website conversion analysis reporting
200+ SMEs behind campaign driving results
Banner ad design for display and remarketingAdd $900Add $9001 set included
Quarterly banner ad design for display and remarketing (A total of 4 banner sets per year)Add $300Add $300Add $225 per month (Since 1 set is included each year)
Website conversion analysis implementationBy Quote
Landing page performance testingBy Quote
Multivariant testing ecommerce store & checkout/cart processBy Quote
Monthly performance & analysis reporting
MarketingCloudFX Lead Tracking
One time setup (1st month):$1,500$2,000Waived
Progressive monthly management cost:$600 (& minimum for all plans)$700/mo. Or 14%, whichever is higher$1,800/mo. Or 12%, whichever is higher